At the graduation ceremony, Eukanuba presented a check to Canine Companions for US$100,000 to sponsor a litter of puppies, called the "E-Litter," and build awareness for the need of volunteer puppy raisers. The puppies, once graduated as Canine Companions, go to people with disabilities to help them live independently.
“We are very thankful for our partnership with Eukanuba and are always looking for creative ways to increase our volunteer base of puppy raisers to help with our mission,” said Jeanine Konopelski, marketing director for Canine Companions for Independence. “Eukanuba’s E-Litter has become very popular with our existing supporters and has helped us gain first time donations from new fans."
As the "E-Litter" of puppies lives with their puppy raisers, the Eukanuba and Canine Companions' Facebook pages will feature video, pictures and updates so Facebook fans can follow the dogs.