UK-based petfood manufacturer Pets Choice is expanding and creating 50 new jobs after receiving a loan from NatWest bank.
The funds allowed the company to expand by purchasing a larger factory space to increase production capacity. The company forecasts a 50 percent increase in turnover over the next three years. The company also plans to invest Â£5 million (US$7.7 million) in new machinery over the next five years.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.