on February 12, 2015
What does petfood packaging do?
As the premium and superpremium petfood markets continue to expand, it’s important to look into new ways of marketing a product via packaging.
With all the new packaging formats and products available today, it’s important to take a step back and be reminded of what packaging should do for you. On the most basic level, packaging:
- Contains
- Protects
- Preserves
- Displays
- Promotes
- Sells
The right packaging fulfills all the needs above, and packaging will…
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