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David Sprinkle

David Sprinkle

David Sprinkle is the publisher and research director at Packaged Facts, a leading supplier of market research on the US pet industry. He is also the author of Petfood Industry magazine's monthly column, "Market Report."

ARTICLES

City pet owners influencing retail purchasing trends

While pet ownership rates have increased significantly outside of metropolitan areas, in absolute numbers those in metro areas continue to drive purchasing trends.
While pet ownership rates have increased significantly outside of metropolitan areas, in absolute numbers those in metro areas continue to drive purchasing trends.
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Dog, cat supplements see moderate growth in 2017

Pet supplements are benefitting from pet parents who keep a close eye on their pets, but are finding challenges in the complexity of the functional pet food market.
Pet supplements are benefitting from pet parents who keep a close eye on their pets, but are finding challenges in the complexity of the functional pet food market.
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How the internet is remixing pet food purchasing trends

Internet-based pet food ordering has restructured consumers’ purchasing options by adding the ability to purchase online but pick up at a physical store.
Internet-based pet food ordering has restructured consumers’ purchasing options by adding the ability to purchase online but pick up at a physical store.
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Online pet food, product spending growing double-digits

While physical pet food sales still dominate the market, online options are increasing — and so are the number of consumers taking advantage of those options.
While physical pet food sales still dominate the market, online options are increasing — and so are the number of consumers taking advantage of those options.
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