New challenges for pet food sales growth
Channel migration and a stagnation of new pet ownership numbers are changing the landscape of pet food dollars.
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David Sprinkle
David Sprinkle is the publisher and research director at Packaged Facts, a leading supplier of market research on the US pet industry. He is also the author of Petfood Industry magazine's monthly column, "Market Report."
ARTICLES
Mass merchandiser Walmart leads in pet product sales
Walmart’s dominance shows the draw of competitive pricing and availability to pet owners.
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Cats and dogs as supermarket pet food influencers
Supermarkets hold an interesting place among pet product purchasers, particularly cat owners.
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How shifting pet ownership economics impact pet food
While pet ownership is up across the board compared to a decade ago, wrinkles in the economic demographics of dog and cat ownership draw a more complex picture.
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Natural pet food claims continue to appeal to pet owners
As pet food needs become more diverse, the reasons behind pet owners' desire for "natural" pet foods continue to evolve.
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What do pet owners think of the pet food industry? (Part 3)
What do pet food consumers want?
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What do pet owners think of the pet food industry? (Part 2)
Consumer perceptions of scientific claims about pet food: Trust, skepticism and the role of vets
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What do pet owners think of the pet food industry? (Part 1)
Taking a look at the trust — or lack thereof — that pet owners have in pet food companies.
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What influences pet owner shopping channel choices?
The many shopping influencers on pet owners make pinning down their primary pet food channels a complex prospect.
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US pet food market to reach US$27 billion in 2018
With a stable economy and pet humanization a given, the pet food market should see solid growth in 2018.
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Read the September issue of Petfood Industry!
September 2018
The September 2018 issue of Petfood Industry covers how Purina pushes for more pet inclusivity in workplaces and public locations, while helping various animal welfare and sustainability causes.