Learn about the demographic combinations currently driving dog ownership growth in U.S. households.

Learn about various pet food marketing trends in the context of the current pet landscape, including customization, autoship and direct-to-consumer (DTC).

Learn about pet ownership increases during 2019­–2021, as well as the factors behind those increases that played into the pet care spending boom during the pandemic.

Learn about the new competitive landscape veterinarians are encountering as pet owners change their purchasing habits.

Learn about the gains internet channels continue to make when it comes to consumers shopping for pet food.

Learn about the “new generation pet parent,” AKA the Millennial and Gen Z pet parents changing the pet ownership landscape with a health and wellness focus for their animals.

Learn about the continued growth of the pet food market, particularly in the cat food and treat space.