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Business Strategy: Page 3
Business Strategy
Purina named first public NIQ ConnectAI client
Purina is among the first companies working with NIQ's forward-deployed engineers to integrate consumer intelligence into enterprise AI workflows.
Brand Insights
Helping you navigate the evolving pet supplements industry
Petfood Industry
Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.
Business Strategy
Freshpet raises 2026 outlook after Q2 sales grow 15.5%
The company reported second-quarter net sales of US$305.6 million for the period ended June 30, a 15.5% increase from US$264.7 million a year earlier.
Petfood Forum Chats
Petfood Forum Chat: Bill Bae, chief commercial officer, Radicle Science
As AI-empowered pet owners demand proof over promises, Radicle Science is making gold-standard, pet-specific clinical trials faster, cheaper and more humane.
Trending: Pet Food Podcast
EPISODE 114: What does a retail-first strategy look like in an omnichannel era?
Champ's Pet Kitchen founder Mike Wickman explains why brick-and-mortar retailers still capture the majority of pet food sales despite omnichannel growth, and how brands can partner more effectively with physical retail.
Pet Food Marketing and Branding
Report: Pet brands cut Amazon out-of-stock losses 63%
New CommerceIQ data shows pet ecommerce sellers posted 20% revenue growth in Q2 while trimming out-of-stock losses more than any other tracked category.
Business Strategy
Secret AI may drive pet food innovations behind the scenes
The pet food industry's most valuable algorithms are likely remaining behind the firewall, while patents continue to protect the innovations those algorithms help create.
Business Strategy
Pet food manufacturers get new factory tax break
New interim guidance outlines how manufacturers, including pet food and treat producers, can immediately deduct the full cost of new or upgraded production facilities.
Business Strategy
Report: AI adoption in animal nutrition outpaces stalled-pilot narrative
A joint study from Datacor and Tech-Clarity finds pet food companies moving quickly to apply AI to recipe formulation and lab work, with most completed pilots delivering value within a year.
Pet Food Insights
Automation is easy. Adoption is hard.
The pet food manufacturing industry is entering a new era of automation.
Pet Food Marketing and Branding
6 pet owner personas help segment dog and cat food, treat marketing
Market researchers identified six distinct consumer profiles, each with different purchase motivations, communication preferences and expectations for pet food brands.
News Hound
Foro Mascotas edition: Petfood Industry News Quiz July 10-16
The quiz test your knowledge of how pet food manufacturers can improve efficiency, reduce losses and plan more productive facilities.
Latin America/Carribean
E-commerce shapes Mexico's pet food industry despite small market share
Combining strong retail partnerships, AI-optimized digital content and locally relevant innovation may help build consumer trust in an increasingly competitive Mexican pet food market.
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