Business Strategy

Business Strategy

33 pet food companies with diversity, equity and inclusion (DEI) initiatives

Some companies maintain extensive global DEI programs, while smaller pet food businesses more often focus on specific issues such as disability inclusion, women's advancement or recruitment.

Business Strategy

50 pet food industry suppliers with diversity, equity and inclusion (DEI) programs

Ingredient producers, equipment companies, packaging suppliers, engineering firms and other businesses serving pet food producers have developed initiatives ranging from employee resource groups and inclusive recruiting to mentoring, leadership development and representation goals.

Industry Voices

Pet supplement shoppers span multiple retail channels

Research shows pet supplement shoppers span retail, e-commerce, vet clinics and DTC channel rather than sticking to a single channel.

News Hound

Petfood Industry Networker supplier discovery game

Petfood Industry Networker is an interactive game based on the Petfood Industry Suppliers Directory. Gotta connect with 'em all!

Business Strategy

TikTok Shop and its influence on pet owner purchasing

As social commerce continues to grow as a shopping category, pet companies are looking to TikTok Shop as a potential opportunity to grow sales.

Business Strategy

14 computer software and hardware suppliers serving pet food production

The Petfood Industry Solutions supplier directory identifies 14 unique companies under Computer Software & Hardware, divided among computerized controls, hardware and software.

Business Strategy

Pet food middle market includes 81% of companies

For ingredient suppliers, equipment manufacturers and other industry service providers, that population represents a customer base far larger by company count than the group of multinational market leaders.

Pet Food Marketing and Branding

Mission-fueled SuperZoo 2026 preview: David vs. Goliath brand leaders

David Yaskulka previews the mission-driven brands turning focused purpose into market leadership on the SuperZoo 2026 show floor.

Market Trends and Reports

Halfway through 2026, economic challenges persist

The waters look choppy for the second half of the year, but pet food remains resilient.

Business Strategy

Purina named first public NIQ ConnectAI client

Purina is among the first companies working with NIQ's forward-deployed engineers to integrate consumer intelligence into enterprise AI workflows.

Business Strategy

Freshpet raises 2026 outlook after Q2 sales grow 15.5%

The company reported second-quarter net sales of US$305.6 million for the period ended June 30, a 15.5% increase from US$264.7 million a year earlier.

Petfood Forum Chats

Petfood Forum Chat:  Bill Bae, chief commercial officer, Radicle Science

As AI-empowered pet owners demand proof over promises, Radicle Science is making gold-standard, pet-specific clinical trials faster, cheaper and more humane.

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