US tariffs on Canada, Mexico, China go into effect

Canada and China have responded with retaliatory levies on agricultural and food products, among other things.

March 4, 2025

Trade Shipping Tariffs

Bigc Studio | BigStock.com

U.S. President Donald Trump’s new tariffs on Canada, Mexico and China went into effect on March 4. Canada and China responded immediately with retaliatory tariffs.

The new tariffs include 25% levies on imports from Canada and Mexico, and an additional 10% on goods from China.

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EP118: What don't veterinarians know about pet nutrition?

Handful of roasted cashew nuts held in open palms against white background

Raw, fresh, freeze-dried pet food: On the march to mainstream?

Trending: Pet Food Podcast

EP118: What don't veterinarians know about pet nutrition?

Veterinarian and pet food founder Dr. Tim Hunt says limited nutrition training in vet school leaves many practitioners relying on pet food company representatives for nutrition guidance in this edition of Trending: Pet Food.

Brand Insights

Helping you navigate the evolving pet supplements industry

Petfood Industry

Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.

Helping you navigate the evolving pet supplements industry

Purina opens veterinary student wellness center at Utah State

Purina Pro Plan Veterinary has funded a new wellness center at Utah State University’s College of Veterinary Medicine to support the mental health of veterinary students.

Modern veterinary clinic waiting room with Purina Pro Plan Veterinary signage and contemporary furniture

Product Launches

Ollie survey: Dog owners splurge on holiday meals

The seasonal recipe is sold online and at Petco, and Ollie.com buyers are entered to receive a $1,700 Baccarat crystal dog bowl.

Dalmatian dog posed above gourmet pet food plated on blue surface with utensils and fresh ingredients

Registration opens for 2027 AFIA Pet Food Conference

The Jan. 26 conference in Atlanta will address global market trends, artificial intelligence, regulatory issues and animal supplements.

AFIA Pet Food Conference promotional banner featuring a cat, scheduled for January 26, 2027 at Georgia World Congress Center

Market Trends and Reports

petLENS Pulse: Pet owners protect spending, grow selective

The World Pet Association and BSM Partners released the first monthly petLENS Pulse reports, covering dog, cat and total species consumer sentiment data from August.

Ladies leading, Brazil+US, farm stores: Petfood Industry News Quiz October 2–8

Test your knowledge of this week’s pet food developments, including the first Women in Petfood Leadership mentorship cohort, a Brazilian feed-additive producer’s U.S. expansion, blame-free obesity communication, disputed heavy-metal findings in cat food and shifting dog-food sales at farm-and-ranch retailers.

Illustrated overview of pet food company operations showing manufacturing facility, retail store, veterinary clinic, and customer interactions with dogs in urban setting.

Women in Petfood Leadership mentorship completes first cohort

Participants built lasting connections and tackled leadership challenges, with a future program in the works.

Professional woman in green blazer networking with colleagues at a corporate event or conference

Feed additive producer Aleris Nutrition to open plant in Wisconsin

The Brazilian company’s first manufacturing facility in the US will also serve as its US base of operations.

Midwest United States map showing Wisconsin and neighboring states with city labels and geographical boundaries

Pet food marketers’ guide to blame-free obesity communication

Respectful communication does not require avoiding the word obesity. The guide favors precise descriptions over euphemisms that can minimize a health concern.

Veterinarian discussing pet nutrition with owner and pets in clinic, with no-pizza dietary sign visible

Market Trends and Reports

Tractor Supply dog food sales fell 5% in past year

Cat food and dog treats posted modest gains, while smaller farm and ranch retailers increased overall pet sales.

Aerial view of a smiling dog face crop circle art created in a harvested grain field with circular spiral patterns

AI only seems smarter than us. Pet food professionals still know best

AI is a powerful tool for analyzing information and exploring possibilities, but pet food companies should not mistake convincing answers for human judgment, expertise and accountability.

Surreal sci-fi collage featuring a glowing dog and cat with pet food bowl, surrounded by futuristic technology, religious figures, and cosmic imagery

Mr Purrs wins 2026 wet cat food innovation award

The Rhodes Pet Science brand's Paté Feasts line was named the 2026 Cat Food Wet Product of the Year as the brand expands into Walmart stores nationwide.

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