Petfood Forum News: Page 45

Market Trends and Reports

Pet food growth slowed by states’ lack of collaboration

States working together to solve agricultural issues related to the pet food industry should consider forming smaller, more focused groups, according to the Kansas secretary of agriculture.

Flickr.com | Sh4rp_i

Brand Insights

Learn how AI and tech advances are powering the future of pet food

WATT Global Media

Discover how new tools and strategies streamline operations, improve safety, and transform marketing for pet food manufacturers.

Learn how AI and tech advances are powering the future of pet food

Pet Food Market

Top 5 pet food trends from Petfood Forum 2016

Topics on the minds of the 2,500 pet food professionals at Petfood Forum included novel protein, sustainability, transparency and freeze-dried pet food.

Protein was a key theme throughout Petfood Forum 2016 and Petfood Innovation Workshop: Meat and Novel Proteins, where participants made new products such as meat roll-ups.

Pet Food Market

Pet food M&A activity may slow

Merger and acquisitions in the pet food industry will likely slow in the coming years, according to an industry analyst.

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5 rules for rebranding pet food packaging

Packaging is an important part of pet food and can be a useful tool in attracting consumers to a product and telling a brand’s story.

Stefan Hartung, executive creator for Ideas That Kick, and Melissa Ross, director of marketing and education for Oxbow Animal Health, shared their advice at Petfood Forum after recently partnering to rebrand Oxbow's packaging. | Oxbow

Pet Food Market

Blue Buffalo exec shares 6 tips for product development

In a highly competitive and regulated marketplace bringing a new product to market is no easy feat. The road from concept to completion is long, complex and full of speed bumps.

Dr. Ryan Yamka, senior vice president of research and development, quality assurance and regulatory affairs at Blue Buffalo, speaks with Petfood Forum TV at Petfood Forum in Kansas City, Missouri. | Photo by Austin Alonzo.

Pet Food Ingredients

Pet food’s future may depend on new, old proteins

To meet consumer demand and the environmental reality, the pet food industry must consider looking for proteins from rendering, vegetables and grains and unconventional animals.

Photo by AlinaMD | Bigstock

New processing method for extrusion-baked pet foods

A gentle extrusion process followed by high-temperature baking can help to improve product quality, lower energy costs.

Pet Food Market

How to co-create value in the pet food industry

Pet food companies and retailers need to provide incentive for pet owners to engage with their products and become loyal brand consumers.

Pet food companies need to co-create value in their products. | Wikipedia

Pet Food Ingredients

Consumers' education needed on benefits of novel proteins

Novel proteins should have an increasing role in pet food and treats, but using more novel protein ingredients will only be successful if the industry properly educates consumers.

Photo by Wikipedia

Market Trends and Reports

3 pet food types to watch in the pet specialty market

Premiumization of pet food is driving the pet specialty market’s continued growth, which sits at 5% year over year, said Maria Lange, business group director, pet care, Gfk, speaking at Petfood Forum 2016 on April 19.

The overall freeze-dried pet food category grew from $120.1 million in 2014 to $195.4 million in 2015. | Courtesy Fresh is Best

Video: Crickets becoming new protein source in pet treats

Learn about using crickets as a main source of protein in pet food in this video from Petfood Forum 2016.

FOTER.COM | Yann 07

Victoria Stilwell welcomes attendees to 2016 Petfood Forum

Celebrity dog trainer Victoria Stilwell, our keynote speaker at Petfood Forum, encouraged collaboration between pet food manufacturers, marketers and trainers.

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