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News & Newsletters: Page 98
Trending: Pet Food Podcast
EPISODE 69: How do you guide customers to choose your brand over a generic?
With private-label pet food products growing, host Lindsay Beaton and Trone’s Hunter Ellis and Robin Yontz together explore the rise of store brands, the economics of branding, and consumer loyalty in today’s pet food space.
Pet Food News
Nulo names co-heads of marketing
Eric Emmenegger and Jen Rottenberg will join the company's executive team.
Pet Food Market
Swiss flavor group Givaudan eyes pet food market
Givaudan, which makes various ingredients and scents used in various household and personal care products and food, is considering using acquisitions to enter the pet food space.
Pet Food Press Releases
Hartz partners with Cutwater
Companies are launching a campaign that focuses on aspects of pet ownership.
Pet Food Marketing and Branding
Noochies! brand launches TikTok Shop
TikTok Shop is said to be one of the fastest growing ecommerce platforms, with an estimated 37% of users in the U.S. making a purchase through the platform in 2023.
News Hound
Keep watching the SKUs! Social media amplifies pet food rumors
Social media attention may play a role in propagating rumors and lending them credence.
Petfood Forum News
What are pet owners' expectations around sustainability?
At a recent Petfood Forum panel discussion, experts highlighted the growing importance of sustainability in pet food, noting the tension between consumer demand for sustainability and its higher costs.
Pet Food Press Releases
W.F. Young joins IndiePet
Membership helps promote the value and community focus of independent pet retailers.
Pet Food Press Releases
AFIA releases annual report
Report highlights the operational challenges and opportunities faced by U.S. feed and pet food manufacturers.
Pet Food Press Releases
Purina Pro Plan Incredible Dog Challenge returns again
Event being aired on NBC and Peacock.
Pet Food Press Releases
BRF Pet announces new director
Stanley Andrade brings more than 20 years of industry experience.
Market Trends and Reports
J.M. Smucker sales down US$41.3 million in Q1 FY25, profits up
The Meow-Mix brand increased with the quarter's mid-single-digit net sales and volume/mix growth. Milk-Bone demonstrated net sales growth in soft and chewy snacks.
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