Natural/Organic Pet Food: Page 27

Pet Food Market
Is petfood packaging and branding ripe for innovation and fun?
The natural petfood category has become very “me too” in its packaging and branding. Does it need an injection of humor and innovation?
Brand Insights
The 2 AM Formula Crisis: Why Pet Food Professionals Are Burning Out
BESTMIX SOFTWARE N.V.
What keeps pet food professionals up at 2 AM? It’s not just Salmonella, ingredient shortages, or missed deliveries. It’s the rising pressure from a new generation of pet owners who expect perfection and demand it fast.
The 2 AM Formula Crisis: Why Pet Food Professionals Are Burning Out
Pet Food Market
New petfood consumers: what US Millennials are looking for
Millennial pet owners respond to functional petfood messaging, research shows, such as “scientifically formulated” and “real meat”
Pet Food Market
US petfood market benefits from (and contributes to) positive consumer trends
Robust petfood and pet care sales could be playing a considerable role in fast-moving consumer goods overall showing any type of US retail increases
Nutrition
Natural diets and their impact on canine and feline physiology
Opportunities exist to better understand the effect of natural petfood diets on pets’ health and nutrition outcomes.
Pet Food Market
US petfood market update: Specialty petfoods driving industry growth
Natural and grain-free petfoods, as well as the dog and cat treats segments, are leading the way in an increasingly diverse petfood market.
Specialty Petfood Growth 1408 Pe Tmarket
Pet Food Market
Natural petfood a powerful, growing market
If natural petfood sales continue to grow, does that mean no legal or regulatory definitions are necessary?
Pet Food Market
US pet retailers report sales growth, optimism
US pet retailers reported over 6% sales growth from 2011-2013, a positive sign for the petfood industry, including a 5% increase in natural pet products
Pet Food Market
PetSmart expands natural petfood options with Nature's Variety
Nature's Variety, an independent natural pet food company, and PetSmart have announced that the company's two petfood brands will begin selling at the specialty pet retailer.
Pet Food News
Freshpet Fresh Start program highlights Sochi pups
Freshpet's Fresh Start program's latest focus is on three pups rescued from Sochi, Russia, by Gus Kenworthy, Olympic slopestyle skier. Kenworthy brought a mom and her pups home with him after his silver medal win, and Freshpet is supplying Kenworthy and his new furry family with unlimited Freshpet food and treats and Whistle Activity Monitors to keep track of them as they grow.
Pet Food Ingredients
Petfood brands turn focus on desire to make pets' meals at home
A growing market in the petfood industry revolves around a pet parent's desire to have a hand in making their pet's meals. Companies are launching premium-priced products that require humans to refrigerate, freeze, dice, heat and/or mix in additional ingredients such as meat and vegetables.
Pet Food News
Global GMO Free Coalition launched
The Global GMO Free Coalition launched on May 20, 2014, bringing together GMO Free groups across six continents with a partner membership of more than 4.5 million people. The Global GMO Free Coalition, with more than 60 partner organizations, is the first globally coordinated network to address the genetically modified (GM) food and crop industry in both the media and in public and government advocacy areas.
Pet Food Market
Pure Pet Food boasts rapid growth with dehydrated dog dinners
“As dog owners are becoming more educated about what is actually in commercial foods, and how they are made, many are turning to feed low processed, raw and home cooked meals, using high quality ingredients,” says Pure Pet Food co-founder Daniel Eha. “Pure takes away the inconvenience, health risks and costs that raw feeding and home cooking can bring, while providing a healthier alternative to those feeding one of the current commercial options.”
The Pure petfood brand started small; initially co-founders Daniel Eha and Mathew Cockroft were making the recipes in their kitchen, with a small dehydration machine they saved up to buy.
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