Jinx debuts Chris Evans dog food campaign

Pet wellness brand's National Dog Day commercial features actor Chris Evans and his rescue dog, Dodger.

August 26, 2026

Man holding pet food bag in modern kitchen with warm lighting and wooden shelves

Jinx

Jinx, a pet nutrition and supplement brand, launched a commercial campaign Aug. 26 featuring actor Chris Evans in recognition of National Dog Day.

The commercial shows Evans with his rescue dog, Dodger, and centers on feeding as a daily expression of care. The campaign's message is "If you love someone, let them know."

Jinx partnered with creative agency Erich & Kallman and with Evans on the campaign's creative direction. The spot incorporates personal home video footage of Evans and Dodger.

Surreal sci-fi collage featuring a golden dog and tabby cat at a glowing food bowl, surrounded by computer monitors, digital displays, people, and cosmic imagery

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