Company News and Initiatives

MAWS Act would fund use of invasive blue catfish in pet food, animal feed

The bipartisan federal bill would establish a NOAA pilot program providing grants to pet and animal food companies to develop supply chains for blue catfish harvested from the Chesapeake Bay.

Under the MAWS Act, NOAA would administer grants to pet and animal food manufacturers to use the invasive blue catfish which is threatening the Chesapeake Bay on the Atlantic coast of the U.S.

Additive Technologies

Maple Leaf Foods cut emissions by 5% in 2024

Emissions reductions and carbon offsets are helping Maple Leaf Foods reach its sustainability goals.

Wind Turbine Green Farm Fields

Pet Food Marketing and Branding

Case study spotlights Natoo’s sustainability-driven pet food strategy

A new Pet Sustainability Coalition case study highlights how Natoo’s $500,000 investment in jaguar conservation supports a sustainability-focused pet food business model.

Natoo’s sustainability efforts are documented in PSC’s new case study, How Natoo Made Sustainability Wildly Authentic.

Trending: Pet Food Podcast

EPISODE 87: What are the uses of game meat as novel proteins in pet food formulations?

This episode of Trending: Pet Food focuses in on game meats like springbok and ostrich that offer high protein content, low fat, and natural sourcing — traits that set them apart from conventional meats and appeal to both pet palates and consumer preferences for clean-label formulations.

Sound Cloud Cover Art 800x800 Angelique Myburgh

Pet Food Marketing and Branding

Earthborn Holistic to plant over 11,000 trees through Arbor Day, retail campaigns

Pet food maker Earthborn Holistic expands its sustainability efforts with tree-planting initiatives tied to Arbor Day and retail promotions.

Sustainable Dog and Cat Food

Wildlife give a face to pet food brands’ sustainability goals

Whether adorable pikas or fierce jaguars, wildlife conservation can connect brands' sustainability initiatives with pet owners’ love of animals.

Chat Gpt Image Apr 28, 2025, 12 27 10 Pm

Dogs harm wildlife, but pet food industry can help reduce damage

Pet food brands can feature conservation-focused messaging, shifting the narrative from entitled fur babies to responsible members of an ecosystem.

Although domesticated, dogs retain many of their ancestral predatory predilections.

Sustainable Dog and Cat Food

Replace lawns with gardens in pet food sustainability plans

A company garden can foster teamwork and build connections among employees as pet food professionals collaborate to grow their own fruits, vegetables and flowers.

Goldrush and Jonathan apples ripen in the author's front yard as it is transitioned to regenerative agriculture. Note the squares of dead grass, which were later replaced with flower beds.

African game meat emerges as a sustainable protein for pet food

Angelique Myburgh with Montego Pet Nutrition will explore how South Africa's abundant game meat offers a novel, eco-friendly protein source that enhances pet nutrition during Petfood Forum.

African game meat offers pet food manufacturers an innovative solution for advancing pet nutrition and promoting global sustainability efforts.

Company News and Initiatives

Researchers to use grant to convert waste into aquafeed

A team of researchers is developing novel technology that converts pulp and paper mill flue gas and aquaculture wastewater into algae-based protein for aquafeed pellets.

Mars partners to advance regenerative ag in European pet food supply chain

In Europe, Mars Petcare is working with agribusiness companies and solutions providers, including Cargill, Agreena, ADM, Biospheres, Horta and Soil Capital.

Multiple partnerships across Europe will help transition 20,900 hectares (almost twice the size of Paris) of wheat and maize crops to regenerative agriculture practices by 2028.

Additive Technologies

Port Houston secures $25 million grant for agriculture export improvement

Major infrastructure upgrade set to triple grain export capacity, reduce emissions and improve local stormwater management

Port Houston Overlook 2021

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