Pet Equipment Packaging: Page 17

Market Trends and Reports

Study: 43% of Americans prefer pets over children

A new report from the Harris Poll said many Gen Z and Millennials feel pets are easier to care for and come with fewer financial burdens.

According to a recent Harris Poll, ‘Fur Families’ are the preferred lifestyle choice over having children in 2024, with pet parenthood having a strong foundation in American livelihoods.

Pet Food Packaging

Wynn Petfood packs wet food blends, snacks in paper

German pet food startup is packing its entire product portfolio of premium pet food blends and practical snacks in NexFlex paper packaging.

Koehler NexPlus Advanced flexible packaging paper provides protection for wet food blend products due to its oxygen, mineral oil and grease barrier properties.

Market Trends and Reports

Report: E-commerce pet food sales projected to surpass US$21B in 2024

E-commerce continues to dominate the U.S. pet food market due to ongoing shifts in consumer buying habits and strong competition from platforms like Amazon.

The pandemic significantly boosted online sales due to its convenience and contactless nature, and this trend continues.

Central/Western/Southern Asia

Indian pet food market dominated by dogs; Cats distant 2nd

The world’s most populous country also has a growing pet population and a pet food market to provide nutrition for those companion animals.

PetSmart launches pet food bag recycling program

New pilot program in Arizona and New Jersey lets pet parents recycle all brands of pet food, treat and cat litter bags.

PetSmart's pet food bag recycling program is available in all its stores across Arizona and New Jersey.

Pet Food Marketing and Branding

Primal Pet Foods unveils new packaging to simplify product selection

The new packaging design can be found on the company's premium lineup of frozen raw and freeze-dried raw food, treats, hydrators and toppers for dogs and cats.

The new design aims to drive consistency across the company's portfolio with recognizable branding and bold visuals.

Market Trends and Reports

Purina grew at low single-digits in first 9-months of 2024

Premium brands Purina ProPlan, Purina ONE and Fancy Feast drove much of this growth with continued sales momentum.

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Ingredient Issues

Steps to an innovative future, part 4

Learn about how to strategically plan for innovative success in your business.

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Trending: Pet Food Podcast

EPISODE 72: What can pet food brands do to maintain customer loyalty in the e-commerce space?

In a discussion focused on the e-commerce space, Mike Abruscato with Brand's Best Friend sits down with host Lindsay Beaton to discuss the evolving nature of brand-consumer relationships in the pet food industry.

Sound Cloud Cover Art 800x800 Mike Abruscato

7 top German pet food companies in 2023

In 2023, the German pet care market rose to a record high of 7 billion Euros (US$7.55 billion).

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Pet Ownership Statistics

Study: More men than women own cats

The most recent Mars' pet parent study shows cat ownership is more common than dog ownership globally.

According to a recent Mars survey, pet parents are devoted to their pets, with more than one-third (37%) of dog and cat owners considering their pets the most important thing in their lives.

Market Trends and Reports

Mars Petcare investing US$1 billion in online presence, AI

With a US$1 billion investment, Mars aims to double digital sales by 2030 from today’s level.

If William Gibson's 'Neuromancer' had been written about dogs...

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