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Pet Food News
Mars names digital chief for pet nutrition
Varun Kakaria joins Mars Pet Nutrition North America as chief digital and information officer, bringing more than two decades of digital and technology leadership experience.
Brand Insights
Stop formulating for your worst batch
BESTMIX SOFTWARE N.V.
Discover how AI can help pet food manufacturers move beyond predicting production outcomes to optimizing formulations with real-time data.
News Hound
27 cat stars, 3 cat food plot points in 130 years of cinema
Throughout the decades, sometimes the cat saves the day, while other times it causes the problem. In some films, the feline serves as an evil mastermind’s minion. In others, the cat is a valiant hero’s sidekick.
Product Launches
Fera Pets launches longevity supplement for dogs
The soft chew supplement targets mitochondrial function, brain health and cellular resilience to support healthy aging in dogs.
Market Trends and Reports
Report: Cat ownership grows to 53 million U.S. households
New APPA data show Gen Z and male owners driving multi-cat households and rising pet food spending.
Europe
Poland confectionery maker launches ice cream for dogs
E. Wedel offers two seasonal ice cream products for dogs whose owners visit its Chocolate Cafés; plus, Bene Meat sends an open letter to the U.K. government.
East Asia
South Korea's pet population rises as dog meat ban nears
South Korea's registered pet population grew more than 5% in 2025, even as newly registered animals declined, as the country's total ban on dog meat farming approaches.
Mergers and Acquisitions
CompletePet acquired by Blue Sea Capital
The Miami, Florida-based soft chew, topical and dental product maker moves to new ownership after a five-year growth run under Align Capital Partners.
Sustainable Dog and Cat Food
PSC, KibbleLab partner on sustainability accreditation feature
The Pet Sustainability Coalition and pet food comparison platform KibbleLab have teamed up to display accreditation designations for verified brands.
Latin America/Carribean
Pet food innovation rises at Mexico’s León Veterinary Congress
Traditionally focused on dry pet food, Mexico is now seeing innovation accelerating and spreading across more nutritional needs, formats and price tiers.
Production
Nestlé Purina invests CHF 157 million in Thailand pet food expansion
Investment will expand Purina production in Rayong to meet rising Asia-Pacific demand for premium pet nutrition.
Product Launches
Fancy Feast, DeSorbo launch limited-edition cat food line
The collection, curated by television personality Paige DeSorbo and her cat, Daphne, features three existing Fancy Feast recipes and is sold exclusively on Amazon.
Market Trends and Reports
Survey: Pet wellness becoming a household habit
As the U.S. pet supplement market continues to grow, new data shows pet owners are extending their own preventive wellness habits to their pets.
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