Animal feed company Andritz recently acquired Shanghai Shende Machinery Co. Ltd., based out of China.
The majority share (80 percent) of Shanghai Shende Machinery, a provider of cost-effective animal feed and biomass technologies to the Chinese market, was purchased by the Andritz Feed & Biofuel business unit. The acquisition will help Andritz Feed & Biofuel grow its customer base and market segments in China and other Asian markets.
Shanghai Shende Machinery will operate from its plant in Shanghai, and it will be managed by Ren Shu and his team. Shende product lines, project design and aftermarket offerings will be marketed as separate brand relative to Andritz Feed & Biofuel brand product lines.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.