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Petfood Forum China 2014 brings pet nutrition information to dynamic market

Nearly 100 petfood professionals from China and throughout the world learned in-depth information about petfood nutrition, ingredients and formulation during Petfood Forum China 2014 on August 22 in Shanghai. The exclusive conference for the Chinese petfood industry was held for the third time, again in conjunction with Pet Fair Asia, one of the largest pet trade shows in China.

Industry experts presented information to help professionals in the fast-growing Chinese petfood market glean tips and ideas for developing, formulating and processing new petfood products. Paula Flores, head of pet care research for Euromonitor International, said petfood sales in China are increasing from 5% to 12% a year, depending on the category. Her firm projects the same level of growth through at least 2019, with wet petfood sales starting to catch up to dry food and premium petfood sales rising 10% to 13%.

In addition to Flores speaking, Sean Delaney, DVM, MS, DACVN, founder of DVM Consulting Inc., explained important considerations for formulating dog and cat foods; Anton Beynen, PhD, head of research and development for Vobra Special Petfoods, discussed functional ingredients and related health claims on petfood labels; and Will Henry, director of technology and research and development for Extru-Tech Inc., offered tips on how to maximize nutrition, formulation and function in petfood extrusion.

Petfood Forum China will return to the World Expo Exhibition and Convention Center in Shanghai next year during Pet Fair Asia, scheduled for August 27-30, 2015. Pet Fair Asia will add a third exhibit hall as it continues to grow along with the Chinese petfood and pet care markets.

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