A recent survey conducted by the Human Animal Bond Research Institute has found that there are human health benefits to owning a pet. The survey interviewed 1,000 family doctors and general practitioners.
Ninety-five percent of those surveyed either own or have owned a pet, and 69% have worked in a facility that used pets to assist patient treatment or therapy. Ninety-seven percent said they believe there are health benefits to owning a pet. In addition:
The respondents reported hearing about the health benefits through several sources, including patient stories (64%), personal experience (59%), traditional news media (44%) and medical journals (38%).
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.