The website collects donations and tracks the company’s CEO, Sujan Shrestha, and the Himalayan team as they provide supplies to those displaced by the earthquake.
“We’ve stopped production in Nepal for two weeks while we pay our workers their regular rate to deliver food, water and masks to the Kathmandu valley,” said Brando Barney, digital marketing and trade show specialist at Himalayan. “Our production facility is still standing, and we won’t have any supply issues.”
The website says all donations go directly to those in need.
“Nepal needs your support more than ever, today,” the website says. “Including providing tents, mask and tickets for victims to go to villages to their families and friends, we, Himalayan Dog Chew family, are trying our best to provide a meal and a bottle of water per person per day in local tent cities in small scale. $2 buys a meal and a bottle of water. Hence, every dollar you donate to help really does count.”
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.