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Pet Food Market Trends
on March 8, 2016

Data: pet parenting in the US is a lifetime commitment

Relative to their incomes, US pet owners continue to spend at high levels on pet food and other pet products even as they age

Baby Boomers still account for the highest share of pet food spending in the US, at 40.5% of pet owners, yet Millennial pet owners’ pet food spending comes in at a 17.8% share, fairly healthy relative to their share of income at 16.2%. 

This information, courtesy of self-described “Pet…

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