George Collings, Ph.D.

George Collings is president and founder of Nutrition Solutions ([email protected]) since 2005. With over forty years of experience, Collings is a uniquely board-certified nutritionist and food scientist in both animal and human sides of nutrition. Nutrition Solutions’ team of experienced professionals are uniquely qualified to support new and existing nutrition businesses (pet, animal, human) with innovation and development in every phase of business.  

From the Author
Ingredient Issues
A proposal to approve ingredients for pets
Streamlining the acceptance process would go a long way towards advancing pet nutrition options for pet food manufacturers.
The pet food industry has a lot of catching up to do when it comes to the efficiency of ingredient acceptance regulations and processes.
Processing Functional Ingredients
Functional formulation delivery in pet products
Functional products and ingredients are becoming more complex in the wake of consumer demand.
Choosing the correct way to deliver functionality in pet products is vital for efficacy and accurate labeling.
Ingredient Issues
Business to business to business – Communication success
From ingredients to manufacturing to brands, here are the items you need to consider to promote clear communication every step of the way.
Communication all along the supply chain is vital for businesses to succeed, both alone and within their partnerships.
Ingredient Issues
Supportive or softness — Collagen versus gelatin
Collagen should be just as commonly accepted as gelatin in the pet food ingredient approval arena.
While collagen and gelatin have their differences, they are both commonly used as ingredients and should be treated equally when it comes to approval.
Pet Food Additives/Supplements
Pet food toppers: Can you top that?
People want to give their pets a more customized feeding experience.
Toppers and mixers are used in a myriad of ways by pet owners, including as treats, as supplementation to main feeding and in some cases as meals themselves (if they’re marketed as such).
Ingredient Issues
Pet food science — Leading the way to healthier pets
Dr. George Collings discusses the very real pitfalls of putting scientific research and reactive opinions on the same level of validity in pet food.
Loss of confidence in the scientific process can be damaging to brands and to the pet food industry as a whole.
Pet Food Ingredients
Pet food ingredients and product innovation
Learn about the current state of pet food ingredients and product innovation, particularly the challenges and pitfalls inherent in “ingredient demonization.”
The demonization of pet food ingredients from within the industry limits the potential for innovation and confuses pet food consumers.
Nutrition
Pet food labeling – How do we communicate nutrition to consumers?
Learn about the various pathways in pet food labeling, and where the line is between what should be conveyed and what often is conveyed.
Accurately conveying pet nutrition information to customers is vital to building trust.
Nutrition
Pet food labeling — Who has the ear of the consumer?
Learn about the complications in pet food labeling and how marketing and regulatory may find themselves at odds when trying to communicate with consumers.
Pet Food Ingredient Mix
Nutrition
Dissecting DCM: When dogs’ diets are incomplete, imbalanced
DCM investigations have ignored established genetic research and dogs’ complete diet histories, focusing instead only on one class of pet food ingredients.
(Branislav Nenin | Shutterstock.com)
Canine Dilated Cardiomyopathy (DCM)
Dissecting DCM: How genetics can impact canine nutrition
DCM has long been documented as a genetic disease in dogs, which the current investigation ignores, along with links of genetic predisposition to nutrition.
Doberman Pinschers are one of the many breeds studied for their genetic link to dilated cardiomyopathy. (Eric Isselee | Shutterstock.com)
Canine Dilated Cardiomyopathy (DCM)
Communicating about DCM to pet parents
The pet food industry should help consumers understand the documented science behind DCM, including genetics, proper nutrition and feeding practices.
Freeimages.com | Jin Neoh
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