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Pet Food Additives/Supplements

Pet Releaf launches non-CBD line of supplements

A plant-based pet CBD brand, Pet Releaf shared its first non-hemp-based supplements during 2024 Global Pet Expo in Orlando last week.

Pet Releaf introduced its first non-hemp-based supplements, including a postbiotic for dogs and cats of all ages and a fish-free Omega 3.

New Zealand Riverland Foods opens $21 million plant in Christchurch

Riverland's state-of-the-art facility will specialize in co-manufacturing wet diets and produce up to 30 million cans of pet food annually.

Riverland Foods Factory

Market Trends and Reports

Pet product paradigm shift: Target Gen Z trends to increase market impact

Although Millennials remain the largest pet owning generation, Gen Z is changing the way owners want to learn about and purchase pet products, noted the American Pet Products Association's latest Strategic Insights Report for 2024.

The APPA 2024 State of the Industry Report noted younger generations look to visual platforms like TikTok, YouTube and Instagram to learn about new pet products.

Pet Food Company Profiles

Primal Pet Group: Two businesses, one evolution

With a focus on nutrition and trailblazing, Primal builds a solid foundation in two pet food segments.

Primal Pet Group CEO Jon Balousek (here with Labradoodle Buster and Goldendoodle Beau) is at the helm of two brands sitting at the top of their respective segments in terms of longevity and innovation.

Petfood Forum News

Novel process decontaminates raw pet food, increases safety

Dr. Keith Warriner will explain the gas-phase hydroxyl-radical process that offers intervention against Salmonella and other pathogens during his education session next month at Petfood Forum.

The gas-phase hydroxyl-radical process offers a potential game-changer for raw pet food safety.

Nulo debuts cold-pressed pet food category

Nulo introduces its ultra-premium collection of shelf-stable products designed with chilled, pressed ingredients.

Nulo's cold-pressed pet food line is designed to offer a healthy, shelf-stable alternative to refrigerated or frozen foods, without the special storage or messy clean up.

Market Trends and Reports

Report: Cost of pet parenting grows with humanization trend, premium products

Rover's 2024 True Cost of Parenthood report for dogs and cats revealed that 61% of owners reported an increase in expenses associated with their furry companions over the past year.

Dog parents reported being most financially impacted by increasing costs of pet food (63%), treats and toys (48%) and vet visits (47%) in Rover's True Cost of Pet Parenthood Report.

Sustainable Dog and Cat Food

Meatly creates first cultivated-meat cat food for the UK

The product, which uses cultivated chicken as the protein source, still needs regulatory approval, but Pets at Home plans to sell it soon to the UK market.

Meatly has created cat food that uses cultivated chicken as its protein source.

Pet Food Market

How to build a successful pet food brand in Latin America

Based off a mix of trends and traditions, Latin American pet food brands need to create a real connection with pet parents to succeed.

Trending: Pet Food Podcast

EPISODE 56: What is happening in the pet supplements space? And why are the big players interested?

Host Lindsay Beaton delves into the pet supplements space with Dr. Michelle Dulake, cofounder and CEO of Fera Pets, and wonders what it means that the ‘big players’ are buying in.

Sound Cloud Cover Art 800x800 Michelle Dulake

Adventures in Pet Food

Consumers loyal to preferred pet foods despite high prices

Pet food inflation in the U.S. keeps falling, though prices are still much higher than three years ago; yet most owners are sticking to their pet food choices.

Aslan Alphan I Stock com Inflation Concept Image With Money

Singapore’s imports of US pet foods up 17% in 2022

U.S. pet food brands have s 23% market share in Singapore, second only to Thailand.

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