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Adventures in Pet Food
Novel pet food proteins: Promising, yet long path to market success
A new report on alternative pet food ingredients, mainly proteins, shows some with high potential but still needing development, research and consumer acceptance.
Brand Insights
Helping you navigate the evolving pet supplements industry
Petfood Industry
Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.
Industry Voices
Pet supplement compliance risks can hide between audits
An SGS quality expert outlines how animal supplement companies can use supplier, testing and complaint data to build on certification and catch problems before an auditor, retailer or regulator does.
Market Report
Retail, e-commerce reshape veterinary pet food sales
Pet owners are increasingly nutrition-focused when it comes to health and wellness, making veterinary formulas of continued interest.
Market Trends and Reports
Proactive pet owners driving pet food longevity trends
Pets are living longer than ever before, and pet parents are looking for solutions that ease transition from adult to senior.
Petfood Forum News
First for Forum seeks early-career pet food professionals
Five first-time attendees will receive free all-access passes to Petfood Forum 2027 in Kansas City, with nominations due Nov. 6.
Pet Food Marketing and Branding
3 aspects of trust that drive pet food purchasing decisions
Research identifies commercial perception, product quality and recommendations as factors in pet food purchasing decisions.
News Hound
Clean Label Project may create the market for its own certification
Laboratory science can be legitimate while a business model still deserves scrutiny.
Petfood Forum News
Reminder: Petfood Forum 2027 call for papers deadline is October 16
Abstracts on nutrition, marketing, processing and regulatory topics are due October 16 ahead of the April 26-28 event in Kansas City, Missouri.
Pet Ownership Statistics
US, UK pet owners differ in dog diet inquiries; US tops vegan interest
U.S. users may explore pet food through lifestyle choices, while British users more often seek reassurance about feeding and care.
News Hound
Ladies leading, Brazil+US, farm stores: Petfood Industry News Quiz October 2–8
Test your knowledge of this week’s pet food developments, including the first Women in Petfood Leadership mentorship cohort, a Brazilian feed-additive producer’s U.S. expansion, blame-free obesity communication, disputed heavy-metal findings in cat food and shifting dog-food sales at farm-and-ranch retailers.
Market Trends and Reports
Tractor Supply dog food sales fell 5% in past year
Cat food and dog treats posted modest gains, while smaller farm and ranch retailers increased overall pet sales.
News Hound
AI only seems smarter than us. Pet food professionals still know best
AI is a powerful tool for analyzing information and exploring possibilities, but pet food companies should not mistake convincing answers for human judgment, expertise and accountability.
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