Open Farm has appointed three senior executives to newly created marketing and digital leadership positions.
Trevor Koons joined as vice president, growth marketing, will lead the company's acquisition strategy. Koons previously held digital marketing and growth positions at Adidas, Material Bank and Hanna Andersson.
Maria Chilewicz was named vice president, marketing, overseeing brand, retail and integrated marketing programs. Her background includes roles at Dollar Shave Club, Who Gives A Crap, Coty and Procter & Gamble.
John Winer joined as chief digital officer, managing digital platforms, subscriptions and online marketplaces. He previously led ecommerce and digital strategy at Unilever Prestige and Living Proof.
"Together, these appointments reflect Open Farm’s continued investment in an omnichannel growth strategy, focused on creating a consistent brand experience for pet parents wherever they shop, while strengthening long-term partnerships with independent neighborhood pet retailers as the brand scales," noted the company.
