Market Trends and Reports: Page 22

Market Trends and Reports

Pet product paradigm shift: Target Gen Z trends to increase market impact

Although Millennials remain the largest pet owning generation, Gen Z is changing the way owners want to learn about and purchase pet products, noted the American Pet Products Association's latest Strategic Insights Report for 2024.

Brand Insights

Rethink minerals to boost pet health and build lasting loyalty

Zinpro®

What if essential nutrients already required in pet diets could become your brand’s key differentiator? See how to get a competitive edge with pet-proven performance minerals.

Pet Food Marketing and Branding

Cat food, treat innovation rises in 2024 with health focus

Numerous cat consumables were displayed in Global Pet Expo’s new products showcase as cat owner spending grows faster than dog in the U.S.

Market Trends and Reports

Report: Cost of pet parenting grows with humanization trend, premium products

Rover's 2024 True Cost of Parenthood report for dogs and cats revealed that 61% of owners reported an increase in expenses associated with their furry companions over the past year.

Adventures in Pet Food

4 pet food trends I’ll be tracking at Global Pet Expo 2024

Does the show promise to showcase air-dried and freeze-dried products, more new cat foods and treats and still more CBD treats and supplements?

Global Pet Food Trends by Region

6 ways urbanization influences global pet food industry

Although regional differences exist, six effects of human urbanization influence pet ownership worldwide.

Africa

Pet food among top opportunities for US exporters to Kenya

Cats were the most frequently kept pets in Kenya with 68% of pet owners having them.

Adventures in Pet Food

Consumers loyal to preferred pet foods despite high prices

Pet food inflation in the U.S. keeps falling, though prices are still much higher than three years ago; yet most owners are sticking to their pet food choices.

Central/Western/Southern Asia

Turkish pet food growth opens US ingredients opportunity

Although domestic production has increased, demand has outpaced supply, so Türkiye has also imported more pet food over the years. There may be opportunities for U.S. rendering companies to export pet food ingredients to Türkiye.

East Asia

Singapore’s imports of US pet foods up 17% in 2022

U.S. pet food brands have s 23% market share in Singapore, second only to Thailand.

East Asia

South Korean pet food imports grew US$108M from 2018-22

China ranks as South Korea’s top pet food supplier with a 30% market share.

Adventures in Pet Food

The state of pet food innovation in early 2024

Pet food innovation doesn’t always mean new products; sometimes it’s new delivery services, new market players and new research on existing ingredients.

Pet Ownership Statistics

5 emerging markets for cat food; China, Brazil, Mexico top

The popularity of cats seems to be growing globally.

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