Pumpkin Pet Insurance will host a Krypto the Superdog Look-Alike Contest on July 18, 2025 at 2 pm EDT at Manhattan West Plaza, 385 9th Ave in New York City. The event coincides with the release of the new DC Studios Superman film.
The contest will award prizes to two categories: Best Krypto Lookalike and Most Unique, Unlike-Krypto contestant. Winners will be selected based on audience reactions and evaluation by a two-judge panel.
Each category winner will receive $1,000, with an additional $2,500 donation made to the Angel Fund at a veterinary clinic of each winner's choice.
"We've seen celebrity look-alike contests, but this time pets take center stage," said Matt Sherman, chief marketing officer of Pumpkin. "The Krypto Look-Alike Contest is our way of spotlighting the hero inside every pet. Whether your dog looks exactly like Krypto or simply channels his super-energy — no matter their size or breed — this contest celebrates the amazing role pets play as our everyday heroes."
The event is open to dogs of all breeds and sizes. Click here for more information on the contest.
Pumpkin Insurance Services operates as a pet insurance provider covering veterinary care for accidents and illnesses. The company offers plans with up to 90% reimbursement for covered care at licensed veterinary clinics in the U.S. and Canada.
