Australia/Pacific

Product Launches

Pimlico Food Group launches RAWR raw cat food line in Australia

Pimlico Food Group has entered the commercial pet food market with a new raw cat food brand now available at Woolworths stores across Australia.

Developed with pet nutritionists and formulated to meet AAFCO standards for complete and balanced nutrition, RAWR said the line delivers species-appropriate food that mirrors a cat’s natural prey diet.

Brand Insights

Helping you navigate the evolving pet supplements industry

Petfood Industry

Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.

Helping you navigate the evolving pet supplements industry

Australia/Pacific

Infographic: US pet food exports to Australia and New Zealand grew in 2025

The continued emphasis on premiumization and pet humanization trends in Australia and New Zealand could support further growth for U.S. brands as consumers seek products that combine quality, safety and targeted nutritional benefits.

Model Of The Sydney Opera House Made Of Dog Kibble

Indian pet food brand raises funds for expansion

An Indian startup and an Australian subscription service each announce funding rounds aimed at product development, distribution and long-term growth.

Benny's Bowl plans to direct its new funding toward R&D, product development and expanded distribution across India.

Zealandia launches pet food in US

Based in New Zealand, the brand's differentiator in the U.S. market is its sustainably sourced proteins from wildlife management programs.

Zealandia has launched a U.S. product line featuring proteins sourced entirely from New Zealand, including wild brushtail possum, wallaby and goat, in addition to beef, chicken, duck and more.

Pet Food Palatability

In-demand texturized pet food excites Asia Pacific's ingredients market

Asia Pacific's pet food texture ingredients market is forecast to nearly double by 2030, driven by premiumization trends and growing consumer demand for sensory-rich pet food experiences.

Chopped Vegetable Ingredients For Pet Food Andrea Gantz

Van Den Bosch partners with Zealandia for US distribution

John A. Van Den Bosch will distribute New Zealand-based Zealandia pet food to independent retailers across the Midwest.

Australia/Pacific

Survey: Pedigree dominates Australian packaged dog food market

Conjointly launches Brand Tracker solution revealing brand performance metrics across awareness, consideration and preference in Australia's packaged dog food sector.

Bigstock Border Collie Sheep Dog Rafael Ben Ari

Real Pet Food Company launches Fresh(labs) research initiative

Asia-Pacific's first R&D program dedicated to fresh pet nutrition will advance science and education in the category.

RPF's Fresh(labs) is designed to drive a transformative leap in the science, education, and innovation of pet food.

Sustainable Dog and Cat Food

Shark-based pet snacks rising in popularity, include regulated species

DNA barcoding of shark-based pet treats in Thailand identified eight species of shark. Biologists have classified many of those species as near threatened, while also under international trade regulations.

Cats Eats Shark

Leaft Foods launches alfalfa protein concentrate for pet food

The ingredient maker partners with Meateor Pet Food Ingredients New Zealand for U.S. distribution of the leaf-based protein.

The company's new Alfalfa Protein Concentrate (APC) was developed specifically for pet food applications.

New Zealand Natural Pet Food partners to distribute across the US

John A. Van Den Bosch will carry the company's freeze-dried and air-dried recipes featuring locally sourced New Zealand proteins.

K9 Natural, Feline Natural partner with Pet Valu

New Zealand brands expand Canadian distribution through specialty retailer partnership.

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