Japan developing stronger preference for local dog food

The country is beginning to shift toward domestic brands over imports.

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As Japanese pet owners increase the humanization of their pets, they are beginning to consider what domestic pet food brands may have to offer that imports can’t match.
As Japanese pet owners increase the humanization of their pets, they are beginning to consider what domestic pet food brands may have to offer that imports can’t match.
Thirawatana Phaisalratana I iStock.com

In Japan today, a growing preference for locally made dog food is now a clear trend that is splitting the market in half vis-a-vis imported pet food brands.

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