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Adventures in Pet Food
How similar are the US human and pet food markets?
Reports show parallels in terms of growth rates, the influence of inflation and how health and wellness still factor into consumers’ purchasing decisions.
Latest News
Purina docuseries nabs three Daytime Emmy nods
PetIQ's Minties launches dental treat breath campaign
Tractor Supply to close 75 Petsense pet stores
Tax incentives, personas, Latin America: Petfood Industry New Quiz July 17-23
FDA GRAS rule timeline pushed to December 2026
AI marketing platform for pet brands to launch at SuperZoo
Pooch & Mutt expands, rebrands Purr & Meow cat range
Featured
Nature's Logic sustainability firsts: A David vs. Goliath brand strategy
Tax incentives, personas, Latin America: Petfood Industry New Quiz July 17-23
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Pet Food Marketing and Branding
Nature's Logic sustainability firsts: A David vs. Goliath brand strategy
A disciplined series of industry firsts tripled sales and delivered a 4x return before Nature's Logic's acquisition by Mid America Pet Food.
Brand Insights
Helping you navigate the evolving pet supplements industry
Petfood Industry
Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.
News Hound
News Hound Comics
"Looks like the profit margin needed a larger margin of error."
Pet Food Processing
Freeze-dried pet food gains ground in demand, ingredients and manufacturing
Consumer behavior, ingredient innovation and production engineering are converging to move freeze-dried pet food from specialty format to scalable category.
Pet Food Insights
Automation is easy. Adoption is hard.
The pet food manufacturing industry is entering a new era of automation.
Market Trends and Reports
Survey: 49% of owners view their dogs as soulmates
New research from Freshpet shows nearly half of dog owners consider their pet, not a romantic partner, their ultimate soulmate.
Pet Food Market
Pet food inflation cools further in June
June data show pet food price growth continuing to slow even as the broader Consumer Price Index eased, according to a new report from Pet Business Professor.
In Print
July 2026
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Archives
Latin America/Carribean
Latin America's pet food market projected to reach US$18.5 billion by 2035
Brazil accounts for nearly 60% of regional sales as pet humanization, premiumization and product innovation continue to drive market growth.
East Asia
Bundled pet products appeal to multi-pet households in APAC
Research reports find APAC's growing multi-pet households are driving demand for bundled and subscription-based pet care products.
Adventures in Pet Food
Vets and MDs share lack of nutrition knowledge
A lack of nutrition education and training among health care professionals seems to be another close parallel between human food and pet food.
Market Report
Check your commitment to cat-ification
As cat popularity rises, particularly in the U.S., the market must shift alongside this changing ownership trend.
Pet Food Lawsuits, Litigation
Appeals court partially revives KetoNatural lawsuit against Hill's
The 10th U.S. Circuit Court of Appeals ruled some Hill's Pet Nutrition marketing statements about grain-free diets may constitute false advertising, reviving part of a class-action lawsuit while upholding dismissal of claims against affiliated veterinarians and nonprofits.
News Hound
Beyond the sombrero: Pet food formulations can reflect regional cultures without stereotypes
Manufacturers that understand regional traditions, shopping habits and consumer identities will be better positioned to earn trust than those relying on superficial cultural references.
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