The company began as one of the first petfood companies to produce products specifically for the veterinary market. In 2009, the company, which previously sold only private label brands, was able to produce its own brand when it acquired the Maple Lodge Farms petfood division, Nutram. The company has recently made investments in machines for the packaging of its products.
By Lindsay Beaton
As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.
By Tang Yu