The mobile-friendly re-launch of includes several improved or new features. These include exclusive market-related content, including revamped Pet Food Market section. Here, users can view interactive charts covering global pet food industry trends and forecasts. Some of the statistics include dog and cat food retail sales, pet food product trends, market share of leading dog and cat food brands, pet food and accessories sales data by country, and more.

Registration is required to view this data, but it is free and simple. If you a registered user of the old site, you will be asked to reset your password when you first log in.

The entire site is now optimized for easy viewing on computers, tablets and smartphones.