The number of visitors to Interzoo 2014 from Eastern European Union was up 49% from 2004, according to Interzoo News.
“The central location of Germany and in particular the innovative, international range of products and services at Interzoo have no doubt contributed to this,” said Herbert Bollhöfer, managing director of Commercial Association of Specialist Zoological Companies.
Between 2004 and 2014, there was an increase in the number of visitors to Interzoo from Poland, Czech Republic, Hungary, Lithuania, Slovakia, Slovenia and Estonia.
Interzoo now plays a central role in business strategy in particular for the companies from Germany's eastern neighbors Poland and the Czech Republic. At Interzoo 2014, 1,141 experts and specialists came from Poland and 986 from the Czech Republic. But Interzoo has also become an important marketplace for the pet supplies retail trade visitors from Lithuania, Estonia and Latvia.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.