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Pet Food Market Trends
on December 21, 2015

Pet product shopping and digital media technology

As pet product shoppers rely more on mobile technologies, manufacturers must follow suit.

Digital media usage continues to command the attention of Americans of all ages. Analysts might debate how much time per day Americans spend with digital media, the implications of multi-screen multi-tasking and whether smartphones have overtaken desktop/laptop usage. But it’s clear that digital media usage makes up a major part…

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