Pet Food Market Trends
on May 8, 2018

Small dogs, big personalities: the pet food experience

How pet food companies are including pet personality in their formulation and marketing strategies

Small dogs are somewhat notorious for not realizing that they’re small, and pet food experts are creating meal experiences that not only meet small dogs’ nutritional requirements, but also suit their outsized personalities.

Creating a pet food experience for small dogs

“We’re about creating this theory of no more…

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