WATT Global Media, organizer of Petfood Forum, launched an Instagram channel offering pet food professionals and fans a visual way to view the pet food industry and keep up to date with Petfood Forum before, during and after the show. The account features photos and information about Petfood Forum taking place all around the globe and supports the growth and health of the pet food industry.

Attendees and fans are encouraged to post their own photos of past and present experiences at Petfood Forum and use the hashtag #PetfoodForum to have a photo featured.

“There was already a community presence for Petfood Forum that we discovered had been growing on Instagram all on its own,” said Nancy Batio, Director of Marketing, WATT Global Media. “We simply wanted to provide a dedicated place where our fans and followers could continue to post and use as a go-to resource for information and also for fun. It’s a great way to continue the pet food conversation in a visual way, while also putting some faces to names for the industry.”

Where the pet food industry connects

Petfood Forum, the largest and only global event for pet food manufacturing and marketing professionals, will take place April 27-29, 2020, in Kansas City, Missouri, USA. It will include general sessions covering the dynamic pet food market, topical panel discussions and concurrent technical sessions providing the latest research on pet food nutrition, ingredients, processing, safety and more. The conference, which annually draws over 3,000 pet food professionals from across the supply chain and around the world, also features a large, growing exhibit hall with 350+ suppliers and many networking opportunities.

Bonin Bough, host of “The Cleveland Hustles” on CNBC, author of “Txt Me (646) 759-1837” and former c-suite executive at human food companies Mondelez International and PepsiCo is the keynote speaker. His topic will be “Hackonomy,” explaining how to create greater value for your business by breaking things.

Don’t miss the opportunity to network with pet food’s influencers and decision-makers and grow your business at the industry’s most unique event focused on how pet food and treats are formulated, processed, packaged, distributed, marketed and sold.