Latest News: Page 24

Pet Food Marketing and Branding

Efficacy becomes new currency for pet food

Radicle Science's chief commercial officer says AI-savvy consumers are demanding pet-specific proof that products actually work.

Black cat with yellow eyes sitting indoors surrounded by blue digital data visualization graphics and charts

Business Strategy

Freshpet raises 2026 outlook after Q2 sales grow 15.5%

The company reported second-quarter net sales of US$305.6 million for the period ended June 30, a 15.5% increase from US$264.7 million a year earlier.

Pixelated golden dog wearing red collar sitting on stacked piles of paper money against blue background

Mondi debuts laser-marked packaging concept for e-commerce

The packaging combines a corrugated outer box with recyclable, laser-marked flexible packaging and won the German Packaging Award 2026 in the sustainability category.

Open cardboard shipping box containing FlexiBag product with 'Delivering with care' messaging

Product Launches

Canidae launches Heartland line with Red Cross donation

New dog food line features regeneratively farmed ingredients and will donate a portion of sales to disaster relief efforts.

Four Heartland dog food bags in different varieties displayed on a kitchen counter with appliances in background

Market Trends and Reports

Report: America's dogs are getting healthier

New data from Ollie shows measurable year-over-year gains in canine weight, digestion, dental health and coat condition.

Dog with tongue out next to hand holding red spoon with food, promoting 'The State of Dogs 2026' report by Ollie

Product Launches

Redbarn enters dog toy category

Grab-A-Bull chew holder combines bully stick safety with interactive play features for pet parents.

Red GrabaBull chew and treat holder toy with black base, displayed with Redbarn product packaging

Pet Food Palatability

Sustainable protein palatability depends on pet food processing, formulation

Alternative proteins need not rely solely on environmental credentials. With careful formulation and processing, they can also deliver the sensory qualities that keep pets coming back to the bowl.

Infographic of 10 alternative protein sources including duckweed, fermented soybean, cricket protein, fish protein, and black soldier fly larvae with microscopic detail views.

Petfood Forum Chats

Petfood Forum Chat: Bill Bae, chief commercial officer, Radicle Science

As AI-empowered pet owners demand proof over promises, Radicle Science is making gold-standard, pet-specific clinical trials faster, cheaper and more humane.

PetAg expands Tractor Supply distribution

PetAg is growing its partnership with Tractor Supply Co., adding its Dyne Soft Chews line and five Esbilac products to more than 2,000 stores nationwide.

Pet Food Palatability

Ingredients, processing, physical form and more all shape pet food palatability

Literature review finds formulation decisions can alter acceptance in both cats and dogs.

Pet food palatability factors diagram showing macronutrient balance, texture, taste, and ingredient quality in a blue bowl with paw print

Pet Food Palatability

The biology behind why dogs and cats palatability preferences differ

Understanding species-specific sensory biology may become increasingly important as manufacturers expand the use of alternative proteins, therapeutic formulations and sustainable ingredients.

Stand-up comedian performing on stage with microphone, making a joke about umami being tasty to cats

Midwestern Pet Foods celebrates centennial, unveils new products

Company is showcasing an expanded product portfolio at SuperZoo 2026 in Las Vegas to mark 100 years in business.

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