Latest News: Page 58

Adventures in Pet Food
Add the good: Food ingredient approach that plays in pet food
Seeking ingredients in human food products that support health is one of three strategies pursued by global consumers. We see the same trend in pet food.
Watercolor illustration of a happy dog with tri-color markings holding a fresh carrot in its mouth
News Hound
Modest Proposal Pet Food introduces human as new novel protein
The company invites all people without close friends or family to visit their location for a free tour!
Dog and cat wearing glasses reading 'To Serve Man' book together in a cozy library setting
Pet Food Ingredients
Enifer completes first commercial batch of mycoprotein ingredient
Enifer's fungal protein ingredient is now available in commercial quantities for wet and dry pet food formulation trials.
Three laboratory petri dishes showing material progression from solid to chunked to fine powder form
Industry Voices
A welcome to Pet Supplements Pro
NASC President Bill Bookout reflects on 25 years of industry progress and introduces a new resource built for pet supplement and treat professionals.
Pet Food News
MiAlgae, Butternut Box partner to add microalgae to fresh dog food
The Scottish microalgae producer's fish-free ingredient is derived from whisky industry by-products.
Overhead flat lay of organic ingredients including ground meat, roasted vegetables, eggs, fresh produce, and Simple Truth Organic packaging
Insect-based Cat and Dog Food
NRGene Canada launches Black Soldier Fly pet treat
MaxBites enters Canadian retail and online channels, with U.S. expansion planned for late 2026.
MAXBITES and Nrgene Canada logos featuring teal and gold wordmarks with maple leaf accent
Pet Food Marketing and Branding
Edgard & Cooper to host immersive canine ball event in London
Belgian pet food brand invites dogs and their owners to a ticketed, multi-room experiential event at 41 Portland Place this April.
Two dogs seated in ornate chairs in a luxurious study with fireplace, mantelpiece decorations, and chessboard backdrop
Petfood Forum News
Givaudan debuts pet food portfolio at Petfood Forum 2026
Flavor and ingredient company will showcase natural, functional solutions for manufacturers at booth #1013.
Person hand-feeding a calico cat from a metal bowl on a wooden table outdoors
Pet Food Marketing and Branding
IAMS spotlights digestive health benefits with airport campaign
Mars Pet Nutrition's IAMS brand installed oversized pet imagery at an Orlando airport to promote its prebiotic-forward PROACTIVE 5 nutrition system.
Airport baggage claim area with suitcases on conveyor belt and James Wellbeloved pet food advertisement on green wall
Pet Food Marketing and Branding
New cat consumables focus on functional, hydration, protein
Functional nutrition, lickable formats, hydration focus, format innovation and high-protein diets were some of the top cat food and treat trends in Global Pet Expo’s New Product Showcase.
Anthropomorphic cat in black turtleneck presenting cat food on illuminated stage with neon cat graphic backdrop
Pet Food Marketing and Branding
Sheba brand launches 'Ignored to Adored' cat bonding campaign
Mars pet food brand taps actress Haley Lu Richardson to front a 12-day program aimed at strengthening the cat-owner bond.
Young woman with glasses smiling while playing with a black and white cat on a wooden floor, with Polaroid photos displayed above
Pet Food News
HABRI opens nominations for human-animal bond innovation awards
PetSmart Charities returns as presenting sponsor of the program recognizing pet-friendly initiatives outside the pet care industry.
Human Animal Bond Innovation Awards logo presented by HABRI research institute
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