In the first half of 2023, Purina PetCare contributed the most to Nestle over all other segments of the global consumer goods giant. Purina was a prime contributor to Nestle’s bottom line in North America, Europe, China, Latin America and other regions. In Nestle’s statement on its performance from January to June 2023, the company reported strong momentum for wet and dry pet foods. Purina ONE, Purina Pro Plan and Friskies all recorded double-digit growth.
Purina PetCare sales January–June 2023
- CHF9,373 (US$10,799)
Purina PetCare sales January–June 2022
- CHF8,589 (US$9,896)
Purina PetCare performance by region H1 2023
Nestle’s North America zone saw broad-based growth across brands and categories, driven by inflation-related pricing, favorable mix and continued momentum for e-commerce. The region saw market share gains in pet food. By product category, Purina PetCare was the largest growth contributor, with broad-based demand across segments and channels, particularly e-commerce. Purina ONE, Purina Pro Plan and Friskies all saw strong double-digit growth.
Nestle’s growth in Europe was supported by pricing, strong sales development for e-commerce and a continued momentum for out-of-home channels. The region saw market share gains in pet food. By product category, the key contributor to growth was Purina PetCare, driven by differentiated offerings across premium brands Felix, Gourmet and Purina ONE.
In Nestle’s Asia, Oceania and Africa zone, Purina PetCare saw high single-digit growth, led by Supercoat, Purina ONE and Felix. Japan reported mid single-digit growth, driven by Purina PetCare. Oceania recorded high single-digit growth, supported by Purina PetCare.
Latin America recorded sustained strong growth across all geographies and product categories in general for Nestle, supported by pricing, strong operational execution and continued momentum of out-of-home channels. The Zone saw market share gains in pet food, Infant Nutrition and culinary. Purina PetCare saw mid single-digit growth, following a high base of comparison in 2022.
In the second quarter, Purina PetCare opened new production lines in Tianjin, China. Nestle’s growth in its Greater China zone was supported by e-commerce momentum, recovery of out-of-home channels and pricing. The Zone saw market share gains in pet food and confectionery. Purina PetCare reported double-digit growth, driven by Purina Pro Plan and Fancy Feast.
About Nestle Purina PetCare
Long a leader in the U.S. market, Nestlé Purina also operates pet food factories in 19 countries, according to Petfood Industry’s Top Company’s Current Data. Nestlé Purina claims three headquarters globally: St. Louis, Missouri, USA, for its North American and Latin American operations; Lausanne, Switzerland, in Europe; and Sydney, Australia, covering Asia, Oceania and Africa. Its parent company, Nestlé's world headquarters, is in Vevey, Switzerland. Purina PetCare’s annual revenue reached US$16.5 billion in 2021.
Although challenged by supply chain issues, Purina PetCare was the largest contributor to Nestle’s organic growth in 2022, adding a third year to a streak of double-digit growth. That success may have contributed to the company’s pet food supply constraints, said one executive during Nestle’s full year results conference call on Feb. 14. Purina’s sales in fiscal year 2022 reached US$19.385 billion (CHF18,101 million) up from US$16.659 billion (CHF15,556 million) in FY21. Purina Petcare organic growth was 14.5% in FY22 with Pro Plan, Purina ONE and Fancy Feast leading.