Shameless Pets announces new product

Company is responding to increasing demand for sustainable options.

Shameless Pets, the leading upcycled pet treat brand, responds to surging consumer demand for sustainable pet products with the launch of its top-selling Bananas for Bacon treat in Costco Texas. Priced at $9.49 for a 2lb bag, this soft-baked banana, bacon and peanut butter dog biscuit reflects the brand's commitment to healthy, eco-friendly options.

Key Highlights:

  • Sustainable Growth: Shameless Pets achieved an impressive 300% CAGR from 2018-2023, emphasizing the strong resonance of sustainable and nutritious pet treats
  • Upcycled Supply Chains: The brand's rapid growth enabled the upcycling of supply chains, saving over 3 million pounds of food
  • Environmental Commitment: Shameless Pets employs 25% post-consumer recyclable plastic in packaging, with 80% of products manufactured in a solar-powered facility
  • Consumer Approval: With over 5 million online reviews and a 4.7-star average rating, Shameless Pets delights both pets and their owners
  • Costco Expansion: The launch at Costco Texas meets customer demand for bulk-size bags and aligns with the brand's mission of making sustainable choices accessible

James Bello, co-founder and CEO, expresses excitement about meeting consumer requests: "Our customers value sustainability, and their desire for a bulk-sized bag at Costco aligns perfectly with our mission. We couldn't be more thrilled to be on shelves now."

Shameless Pets remains at the forefront of innovation with seasonal launches and fan favorites, maintaining a keen awareness of trends and pet preferences.


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