Pet Food Press Releases

Pet Food Marketing and Branding

Purina ONE targets cat allergen market with dating campaign

Purina Animal Nutrition

Nestlé Purina PetCare targets cat allergen sensitivities in relationships through video series and dating app partnerships.

Purina ONE's new 'LiveClear, Love Clear' campaign addressing relationship challenges caused by cat allergen sensitivities.

AFB International names general manager for North America

AFB International

The palatant manufacturer appoints industry veteran Jack Van't Groenewout to lead regional operations and drive growth strategy.

Pet Food Additives/Supplements

Study: LP815 probiotic reduces canine anxiety, aggression

Four-week randomized study of 40 dogs shows measurable behavioral improvements with proprietary GABA-producing strain developed by Verb Biotics.

With behavioral issues affecting up to 85% of dogs, Verb Biotics noted LP815 provides a clinically supported approach to ease anxiety, reduce aggression, and support more restful, consistent sleep.

Pet Fair Asia 2025 to showcase innovations in Shanghai

Asia's largest pet industry trade show will feature over 2,600 exhibitors including six halls focused on pet nutrition and food products.

Ollie migrates e-commerce operations to Shopify platform

The fresh dog food company says the move will streamline backend operations and enhance personalization capabilities for its direct-to-consumer business.

Ollie has launched its new digital commerce experience on Shopify.

Pet Food Additives/Supplements

Earth Buddy debuts liposomal glutathione supplement for dogs

Company introduces industry's first liposomal delivery system for glutathione designed to support cellular function, liver health and detoxification in dogs.

Earth Buddy introduced its Liposomal Glutathione for Dogs at SuperZoo 2025 in Vegas.

Glacial Freeze Dry acquires Foodynamics

Acquisition combines flexible production capabilities with expanded manufacturing resources for freeze-dried solutions.

Post Holdings pet food volumes drop 13% in third quarter

Post Holdings' pet food division faced challenges in Q3 as distribution losses and reduced co-manufacturing deals led to double-digit volume declines.

Pet Food Additives/Supplements

Study: ADM postbiotic cuts canine dental plaque by 10%

ADM Animal Nutrition

ADM's heat-treated postbiotic demonstrated significant oral health benefits in a 57-day randomized controlled trial with 60 adult dogs.

Dog Chewing Bone Tho Ge Pixabay

American Feed Industry Association hires new communications director

Cornelia Poku brings a decade of agriculture and nonprofit experience.

Open Farm adds 11 recipes, Meal Plan Builder to Freshly Crafted line

Company also introduces its first cat treat and only regeneratively sourced pet treat.

Open Farms Gently Cooked

Pet Food Additives/Supplements

Report: Pet probiotics market to reach US$3B by 2033

Market expected to grow at 7.4% compound annual growth rate driven by increased focus on pet gut health.

Pet Probiotics Image From Research Intelo

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