Pet Food Press Releases: Page 15

Alltech earns sustainability medals for global operations

Alltech facilities in the Netherlands, U.K., and Mexico recognized for top-tier sustainability performance by EcoVadis in manufacturing and procurement practices.

Dr. Mark Lyons (right), president and CEO of Alltech, is shown with Tara McCarthy (left), global vice president of ESG at Alltech.

Brand Insights

Simplify Pet Food Labeling: Strategies for Navigating Global Regulations

Esko

Learn how regulatory complexity is impacting the pet food industry and how brands will meet the challenge using the right digital tools

Simplify Pet Food Labeling: Strategies for Navigating Global Regulations

Pet Food Marketing and Branding

Friskies launches cat-inspired board game

Friskies’ limited-edition “Adventures in Friskies World” lets cat lovers experience feline-style fun while keeping their real pets entertained.

Purina is launching a new, limited-edition board game, 'Adventures in Friskies World' on April 11.

Sustainable Dog and Cat Food

BioCraft Pet Nutrition, Prefera Petfood partner on cell-cultured pet food

The team up will launch a nutritionally complete, cell-cultured cat food made almost entirely from mouse cells.

Prefera’s products, including the new mousse, will primarily be available in European markets.

Zoomark and PSC launch GreenMark to verify sustainable pet brands

A new GreenMark designation at Zoomark 2025 will help pet industry professionals identify exhibitors with third-party-verified sustainability credentials.

PSC developed a rigorous 6-point legitimacy test to filter through the certification noise, selecting over 70 globally recognized certifications that move the needle on environmental and social responsibility.

Petfood Forum News

dsm-firmenich highlights sustainable pet nutrition at Petfood Forum 2025

The company will highlight new pet nutrition solutions, including algal omega-3s, postbiotics and a state-of-the-art premix facility set to open in the Kansas Animal Health Corridor.

One of dsm-firmenich’s key innovations at Petfood Forum 2025 will be its algae-based omega-3 solutions, which support brain, eye, heart, immune and joint health in dogs and cats.

Petco Q4 projects strong growth for 2025

Retailer sees signs of recovery despite revenue decline, expects double-digit adjusted EBITDA growth in 2025.

Open Farm expands distribution with Pet Supermarket partnership

The premium pet food brand's products will now be available in 182 Pet Supermarket locations across the Southeastern U.S.

Beginning April 3, Pet Supermarket will carry a selection of Open Farm products.

Instinct Pet Food installs high-pressure processing system

New HPP system at Nebraska facility is Hiperbaric's 400th installation.

Instinct Pet Food has added a fully automated Hiperbaric 525 HPP production line for raw pet food processing at its Nebraska facility.

Mars recognized for workplace flexibility, pet-friendly policies in the UK

Company said it ranked as the UK’s most family-friendly workplace and second most pet-friendly employer.

The company said this latest achievement underscores Mars UK’s ongoing commitment to fostering a truly inclusive, flexible, and pet-friendly work environment.

Top new pet products of 2025 recognized at Global Pet Expo

36 new products earn “Best in Show” honors across 12 categories.

The “Best in Show” Awards recognizes the year’s top new products, selected based on the voting results of domestic and international buyers, media and influencers attending Global Pet Expo.

Market Trends and Reports

Survey: Dog owners embrace subscription models for convenience, not cost

German startup HEY HOLY report highlights shifting consumer habits in pet food.

Subscription models provide companies with stable and predictable revenues, while consumers benefit from increased convenience and easy access.

AI-powered vet assistant VEA wins 2025 Purina Pet Care Innovation Prize

VEA, an AI-driven veterinary exam assistant, takes home the $25,000 grand prize at Global Pet Expo, leading a group of five startups redefining the pet space.

Based in Alexandria, Virginia, VEA is an AI-driven platform designed to predict disease, generate diagnostic plans and support nutrition for longevity.

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