Pet Ingredients

News Hound
Pet food fillers: Mythical marketing monsters or real pet threat?
Bridging the gap between science and marketing may be difficult. However, helping pet owners bust the filler myth and understand the nutritional value of each ingredient could lead to more informed choices and a broader appreciation for the complexity behind pet food.
I can’t call this article a “mythbuster. That’s a copyrighted term. However, as a journalist, I can legally refer to the Discovery program and as an U.S. citizen I can make parody images of its hosts. Thank you, First Amendment!
Brand Insights
Simplify Pet Food Labeling: Strategies for Navigating Global Regulations
Esko
Learn how regulatory complexity is impacting the pet food industry and how brands will meet the challenge using the right digital tools
Simplify Pet Food Labeling: Strategies for Navigating Global Regulations
Trending: Pet Food Podcast
EPISODE 89: How does working in human food versus pet treats compare?
Zora Tabin shares her journey from founding Wild Zora human food products to launching Zora's Best Friendz pet treats, revealing the unexpected challenges and key differences between serving human and pet customers.
Sound Cloud Cover Art 800x800 Zora Tabin
Raw Cat and Dog Food
Raw pet food gains ground as consumers gain safety knowledge
As high-pressure processing is better understood by interested pet owners, industry safety standards are becoming established for raw pet food.
We Feed Raw offers customized, complete and balanced raw meals frozen and cold-shipped to customers, including beef, chicken, lamb, turkey and duck.
Pet Food Company Profiles
Heckova! brings the fun to superpremium dog food
This young, freeze-dried dog food brand works to bring new customers into the fold.
Heckova!’s philosophy is simple: Every dog is a heck of a dog, and food should make their lives happier and healthier.
Market Report
Targeted premiumization strategies in pet foods
From fresh pet food to personalization, the various avenues in the premium pet food space continue to expand.
Fresh pet food growth is one of the ways the premium pet food market is expanding its reach as more pet owners look to optimize their animals’ eating habits.
Global Commerce
Pet food mergers and acquisitions cautious but continue in 2025
The go-go days of 2021 may be behind for the pet food industry. However, M&A continues, although with more discipline and patience than before.
Minimalist Painting Depicting A Geman Shpherd Shaking Hands With A Business Man
Ingredient Issues
Miscounting calories: Why pet food calorie calculations need fixing
Accurate calorie-counting is vital to keeping pets healthy in the midst of an obesity crisis.
Imprecise metabolizable energy calculations can complicate pet health, making it imperative that the numbers used are accurate.
Pet Food Insights
Legislative sessions across US kick off with focus on pet food
There are multiple pet food-related legislative efforts going on at the state level.
U.S. state legislators are busy with 2025 actions related to the pet food industry.
Market Trends and Reports
Veterinary pet food diet trends: Evolving to meet expanded needs
Pet owners are more conscious of their pets’ health than ever, which means they’re heading toward science-backed and veterinarian-approved foods for their animals.
Veterinary Rx and over-the-counter vet-approved pet foods continue to grow in scope and availability as pet owners look to the long-term health of their pets.
Research Notes
Carbs may not increase cats’ body fat or insulin resistance
While carbohydrates have a bad reputation in current human and pet diet trends, evidence suggests that carbs may not always be metabolic villains.
Modernist Painting Of A Humanoid Cat In A Lab Coat Observing A Donut In An Erlenmeyer Flask On A Bunsen Burner The Cat Is In A Laboratory
Pet Food Company Profiles
Omni: Novel proteins for the allergy-prone pet
This UK-based company was started with the idea that pets with allergies deserve a delicious meal, too.
Omni Bean Cover Image (1)
Market Report
Rising pet food, veterinary costs top challenges to pet ownership
Consistent price increases in pet care over the last several years are taking a toll on the stability of pet ownership.
Pet owners are feeling the costs of pet ownership more now than ever, as prices for everything continue to increase.
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