Pet Food Manufacturer Insight, Profiles: PetfoodIndustry

Canidae leans into sustainability with brand overhaul

The specialty pet food company is finding new legs by maintaining quality while promoting a new company mission of eco-consciousness.

May 1, 2022

Lindsay Beaton

Learn about Canidae’s new brand strategy, including a merging of their old standards with a new focus on sustainability and reaching their consumers via an omnichannel strategy.

Project Hive Pet Company saves bees one treat at a time

This mission-driven company aims to provide delicious treats and fun toys in the name of conservation and restoration.

April 1, 2022

Lindsay Beaton

Learn about Project Hive Pet Company’s mission-driven business strategy and they challenges and successes as they hit the one-year mark in business.

Manna Pro Products becomes Compana Pet Brands

New corporate identity encompasses expansive growth in all segments of pet food.

March 1, 2022

Lindsay Beaton

Learn about Manna Pro Products’ new corporate identity, Compana Pet Brands, including why the rebranding was undertaken and what the CEO hopes for the company’s future.

A Pup Above gains distribution with human-grade pet food

The company formerly known as Grocery Pup is expanding with sous-vide cooked formulas and its presence in pet specialty retailer spaces.

March 1, 2022

Lindsay Beaton

Learn about A Pup Above, formerly Grocery Pup, and its recent successes including expanded national distribution of its human-grade products and its presence in pet specialty stores.

Bobby Flay’s Made by Nacho starts from scratch

The celebrity chef’s premium pet food brand, launched in 2021, brings gourmet food to cats.

January 17, 2022

Sandy Robins

Learn about Bobby Flay’s cat food company, Made by Nacho, and the goals the new brand has for 2022.

Petaluma: New, purpose-driven brand joins the pet space

Sustainably focused and meat free, this new company’s mission is one of responsibility.

January 1, 2022

Lindsay Beaton

Learn about new pet food company Petaluma, which takes a sustainable approach to pet food in its meat-free products and its focus on agricultural responsibility to make the world a better place for pets and people alike.