Petco promotes organic petfood via e-mail

Petco’s marketing approach now includes monthly e-mail messages about its products and services, including information about organic petfood and coupons for the products.

Petco's marketing approach now includes monthly e-mail messages about its products and services, including information about organic petfood and coupons for the products.

Petco followed up the e-mail marketing campaign by hosting in-store nutrition seminars to educate customers on the benefits of an organic pet diet, according to an article from DMNews .

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