The videos, available under the "Training Room" tab at www.petfit.com , were compiled in order to combat the reported 54 million pets that are overweight, according to the introduction video. The videos feature personal trainer and dog owner Gunnar Peterson.
Hill's also promotes their Science Diet and Prescription Diet on the website to aid weight loss, tapping into the diet petfood market that annually rakes in an approximated US $13 billion.
By Greg Aldrich, Ph.D.
The options for plant-based proteins in pet food are expanding all the time.
By Debbie Phillips-Donaldson
Despite the pandemic and economic turmoil, pet food saw healthy sales increases in 2020, as did market leaders.