Online Presentations: Using social media
How can your petfood business reach out to consumers using social media like Twitter and Facebook?
Check out Julie Lenzer Kirk’s Virtual Petfood Forum presentation, “Innovation in marketing: exploring social and online media”
and OneUpWeb.com’s “The Bloody Truth About Social Media” to discover more about social media and how your business can make it work for you.
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Online pet retailers and related sites succeeding with innovation, social media
Social commerce: selling pet food on social media
Popular Stories
Digital Edition
Read the February issue of Petfood Industry!
February 2021
- Feature
Make it simple, make it complex: the pet food dichotomy
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
- Feature
3 tips for sustainable pet food innovation
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.