Germany's market for petfood grew slightly in 2010 compared to 2009, rising 0.8% to € 2.777 billion (US$3.93 billion).
The strongest growth in 2010 was in the market for cat food, which increased 2.9% to € 1.435 billion (US$2.03 billion). Total sales of dog food increased 0.1% from 2009 to € 1.102 billion (US$1.56 billion) in 2010. The market for pet products also increased slightly from 2009, growing by 0.8% in 2010 to € 3.707 billion (US$5.25 billion).
Sales of small animal food declined 4.5% from 2009, to € 127 million (US$179.5 million); sales of food for caged birds fell 7% in 2010, to € 53 million (US$74.9 million); and sales of fish food fell 11.6%, to € 60 million (US$84.8 million) in 2010.
Feature
By Lindsay Beaton
Packaging continues to be a primary way for pet food companies to speak to their customers.
Feature
By Lindsay Beaton
Pet treat trends are largely following pet food trends as pet parents look to bond with their animals.