Pet Food Ingredients / Pet Food Market Trends
on June 13, 2013

Nutrition trends: Allergen-free petfoods and alternative ingredients

A bowl full of novel ingredients, fewer ingredients or a hypoallergenic recipe may be just what the itchy, uncomfortable pet ordered

Allergen-free petfoods usually share one of three basic designs or some combination of them, according to’s Mike Sagman:

  • Limited ingredients  make it easier for pet owners to pin down the suspect allergen;
  • Novel ingredients  are less likely to be recognizable to the “memory” of an animal’s immune system; and
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