Packaged Facts' Pet Food in the US, 10th Edition (July 2013) report identifies strategic directions for current and prospective marketers, focusing on the future of high-growth product segments and petfood market drivers.
The report covers products for many companion animals, with separate chapters for dog food, cat food and other petfood (birds, small animals, fish and reptiles).
It provides a market overview covering cross-market trends and opportunities through 2017, including: the impact of the recession and economic recovery; recent and expected mergers and acquisitions; private-label inroads; advertising and promotional trends, including social media and cause marketing; the trend of natural and organic foods; specialty diet products; weight maintenance and senior foods; the re-visioning of wet/canned foods; and novel ingredients such as glucosamine, omega fatty acids, antioxidants and probiotics. The report estimates 2012 US retail sales at US$20 billion and projects steady growth through 2017.
By Tim Wall
Addressing individual animals’ microbiomes may help pet food, treat and supplement makers customize pet food to meet the specific needs of each animal.
By Tim Wall
When scientists reviewed what research there is on insect-based ingredients in dog and cat foods, they found only two studies have evaluated how insect-based dog foods affect the nutritional status and health of dogs and none on cats.