Pet Food Market Trends
on February 4, 2014

Riding the grain-free petfood wave

Grain-free petfoods are all the rage, but are they really better for dogs—and are they sustainable?

Pet owners spent US$1.7 billion on grain-free petfood products at US pet specialty stores from September 2012 to September 2013, according to GfK (p. XX). That represents a 28% spike in sales at the 11,000+ US outlets tracked by GfK, which includes national and regional pet store chains and independent…

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