The 18th edition of Pet Fair Asia will take place August 27-30, 2015, at the Shanghai World Expo Exhibition & Convention Center.

Pet Fair Asia, one of the largest trade shows for the pet industry in China, will add a third exhibit hall as it continues to grow along with the Chinese petfood and pet care markets. It will include several exclusive country pavilions, an upgraded InnovAction Area, and a new dedicated aquarium area.

Petfood Forum China will again be co-located with Pet Fair Asia. Early Bird Registration is opening soon for this one-day educational and networking conference, leading pet food industry experts will provide in-depth information on pet food and treat product trends to provide a framework for the types of products that pet owners are seeking and also help you identify undeveloped market niches for new products.

 At Petfood Forum China 2015: New Product and Brand Development Workshop, pet food professionals in China and Asia can learn how to develop products and brands to capture share in this dynamic market, as well as export markets. This exclusive conference features expert information that can help you take a new pet food or snack product idea to market and how to develop a brand that stands out in the marketplace and grabs the attention of today’s pet owners. Plenty of networking opportunities with other pet food professionals and leading industry suppliers are available, too.